Don't be fooled by their website that looks like it's from 2003. It's still one of the best sources of obscure fans and PC parts. Stuff like LED lights and controllers, air coolers, water coolers and blocks. Pretty much anything you need to overclock your rig and make it look great.
Overclocking your cpu and graphics board is the best way to maximize performance of your pc. I have been doing this for years and the best way to do it is liquid cooling, not noisy fans. I have shopped around at several different sites and only recently discovered frozencpu. They have the selection that newegg does not have and they have prices that are even lower sometimes. I will give my recommendation that if you are overclocking stick with frozencpu full-cover water block on your graphics card.